the grey pound



the grey pound

The economic purchasing power of elderly people as a group. Primarily heard in UK. As the baby-boom generation enters old age, many different markets are trying to capitalize on the burgeoning influence of the grey pound.
See also: grey, pound

Common Names:

NameGenderPronouncedUsage
Varinius-Ancient Roman
Onfroi-Medieval French
CharlaSHAHR-ləEnglish
ValaryVAL-ə-reeEnglish (Rare)
Khwaja-Persian
Rosannero-ZAN (English), ro-ZAHN-nə (Dutch)English, Dutch