the grey pound



the grey pound

The economic purchasing power of elderly people as a group. Primarily heard in UK. As the baby-boom generation enters old age, many different markets are trying to capitalize on the burgeoning influence of the grey pound.
See also: grey, pound

Common Names:

NameGenderPronouncedUsage
AndrÉSahn-DRES (Spanish)Spanish, Icelandic
Britta-Swedish, Norwegian, Danish
ÁLeifr-Ancient Scandinavian
Sekhar-Indian, Telugu, Bengali
DarcyDAHR-seeEnglish
Dorin-Romanian