a shelf life

the length of time that something will last or remain useful

Usage notes: The shelf life of a product is the amount of time that it can be offered for sale before it must be thrown away.

These days many marriages have a fairly short shelf life.

Name	Pronounced	Usage
Chelle	SHEL	English
Hassan	-	Arabic, Persian, Urdu
Bird	[bə:d]
Nanette	[nə'net]
Yuliy	-	Russian
Ercole	ER-ko-le	Italian