A phrase used in broadcast journalism during clips of news stories that are to be featured in greater detail later (when a news program airs, traditionally at 11 PM). Although it was once reserved for serious news stories, the phrase is often used now in a joking or sarcastic manner in conversation or news parodies. A five-alarm fire engulfs a historical landmark—film at 11.Ooh, Jill and Megan are fighting again! Film at 11!