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take a bath
take a bath (on something)
Sl. to accumulate large losses on a business transaction or an investment. (Alludes to getting soaked, a slang expression meaning "being heavily charged for something.") Sally took a bath on that stock that she bought. Its price went down to nothing. I'm afraid that I will take a bath on any investment I make.
take a (financial) bath
to lose money on an investment Investors took a bath when they had to resell the bonds at lower prices than they had paid.
take a bath
(mainly american) to suffer a bad financial loss Several banks took a bath when the industry collapsed.
take a bath
Experience serious financial loss, as in The company took a bath investing in that new product. This idiom, which originated in gambling, transfers washing oneself in a bathtub to being "cleaned out" financially. [Slang; first half of 1900s]
take a bath
Informal To experience serious financial loss: "Small investors who latched on to hot new issues took a bath in Wall Street" (Paul A. Samuelson).