test the waters



test the waters

to try something new We are testing the waters to see if online ads increase sales.
Related vocabulary: float an idea
Etymology: based on the literal meaning of test the waters (to put your toe into water to see how cold it is)
See also: test, water

Common Names:

NameGenderPronouncedUsage
Kamal (1)-Arabic
Gus (2)GUSGreek
ŞEhrazat-Turkish
BlaiseBLEZFrench
'Elifelet-Biblical Hebrew
RiŠO-Slovak