the grey pound

The economic purchasing power of elderly people as a group. Primarily heard in UK. As the baby-boom generation enters old age, many different markets are trying to capitalize on the burgeoning influence of the grey pound.

Common Names:

Name	Pronounced	Usage
Dolly	DAHL-ee	English
Petronilla	-	Italian, Late Roman
FrØYa	-	Norwegian
GÜLten	-	Turkish
Beauregard	BO-rə-gahrd	English (Rare)
Alexej	-	Czech, Slovak